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about pop maternity

pop maternity, a company based in Sydney Australia, is all about family, life and style.

Hi, my name is Betty, and I'm the founder of pop maternity. Whilst pregnant with my third child, I became frustrated with the lack of modern, sexy and practical maternity sleepwear and underwear available to pregnant women and new mums, and decided to do something about it. So it is great pleasure that I bring to you the Perfect Fit range of maternity underwear that has been designed and manufactured here in Australia. In hottish pink and chocolate brown the underwear has been styled to bring the most comfort, fit and coverage for the pregnant mother. Please click on pop mums to see them.

Further to the Perfect Fit range, pop maternity is also distributing the beautiful and comfortable Eve Alexander range of maternity lingerie direct from North America. If you have been trying to find maternity bra's and panties that do not look like maternity than here they are. In sexy Rose Red, Ocean Blue and Sweet Pink, the Eve Alexander range will be a welcome addition to your wardrobe as the garments can be used through into nursing.

Also from the US, I came across two great products, the Mothers Minder® Reminder Bracelet and DadGear Diaper/ Nappy Bags and Vests, which pop has now become the sole Australian distributor.

I hope you enjoy browsing the website, and that you find something here that fills a gap in what you have been looking for. That's all from me at the moment as I am busy testing samples for the pop maternity underwear and sleepwear range, and sourcing new and fabulous products to bring to Australia for parents and baby - as well as wrangling three small kids and my husband. If you have any questions, ideas or comments, please don't hesitate to contact pop as we'd love to hear from you.

All the best!

Betty